Lower Back Formula - BELIEVA Blend
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  • Lower Back & Joint Formula -- BELIEVA™ Blend -- 60 Caps
  • 4.3 out of 5
  • Availability: IN STOCK - Ships in 1-2 business days.
    • Targets the Lower Back to Promote Comfort and Flexibility*
    • Supports Healthy Joint Mobility*
    • Clinically Significant Results in as Little as 15 Days

  • Special Instructions

    What It Is:

    Finally — Back relief you can believe in. BELIEVA™ is the clinically studied formula for lower back comfort and flexibility — and it’s exclusive to Purity Products®.

    Why It’s Special:

    Using 5 different clinical assessment tools, BELIEVA™ was shown to promote lower back comfort in as few as 15 days — and was also shown to significantly increase flexibility.*

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    Back Relief You Can Believe In

    Walking… Sitting… Bending… Even the simplest physical activity can be a chore when your back is tight and uncomfortable — especially if that is an everyday problem for you.

    But what if you could find effective, simple support for lower back comfort and flexibility?

    That was the desire of the men and women in a landmark clinical study on lower back discomfort — so they signed up to try a new nutritional supplement formula specifically designed to target the lower back. They hoped to get some relief. What they got were significantly higher comfort scores on 5 different clinical assessments — including the ability to be able to touch their fingertips to the floor.

    Sure, there are plenty of joint formulas out there that can help support your knees. But there is only one clinically tested formula that specifically targets the lower back.

    We call it our Lower Back Formula with the exclusive BELIEVA Blend — because the people in the clinical study began believing what they were seeing and feeling: a renewed ability to be comfortable and active in ways they thought they might not ever experience again.

    Believa Woman Bending


    In 2018, researchers got together to specifically study a new dietary supplement that contained a blend of patented ingredients and carefully chosen nutritional co-factors. It was a 30-day double-blind, placebo-controlled clinical trial, and they used 5 different assessment criteria to measure results:

    1. Visual Analog Scale (VAS) Assessment While Walking
    2. Fingertip-to-Floor Flexibility Test
    3. Oswestry Index Measuring Lower Back Function
    4. Investigator Activity Assessment
    5. Subject Global Impression of Improvement Assessment

    Nearly every chiropractor and orthopedist use one of these tests in their practice. However, the researchers wanted to leave no doubt in their findings, so they used all five.

    And what they discovered was amazing to behold: nearly every person taking Purity's Lower Back Formula with the BELIEVA blend experienced improvements in back comfort and showed concrete signs of increased flexibility and mobility.

    • Day 0:
      • Average VAS Discomfort Score was 7 (the higher the score, the more discomfort being felt)
      • Only 7.3% of participants could touch their fingertips to the floor
    • Day 15:
      • 68% of BELIEVA users experienced statistically significant support for lower back comfort
      • 44% could touch their fingertips to the floor
    • Day 30:
      • 88% of BELIEVA users reported more lower back comfort
      • Average VAS Score for BELIEVA users dropped to 4
      • 73% of BELIEVA users could now touch the floor
    • The placebo group showed no measurable improvement during the 30-day study

    Percentage of Test Subjects Able To Touch Fingertips-to-Floor

    Believa Fingertips-to-Floor Results

    The Believa Exclusive Formula

    BELIEVA is an exclusive combination of time-tested herbal nutrients that on their own have been researched for their positive effects on back comfort, mobility, flexibility, and joint support.*

    Believa Ingredients

    Curcumin C3 Complex®

    This patented form of the super-nutrient curcumin has been tested in over 45 clinical studies and is the curcumin of choice by leading universities looking to develop highly bioavailable and effective curcumin forms. Curcumin has been used in Ayurvedic medicine for thousands of years, and science has now developed sustainable methods to cultivate and further empower its healthy effects. Curcumin C3 Complex® acts as an antioxidant to help protect the body against the effects of free radicals on cells and tissues.* Multiple clinical studies have shown curcumin to be effective for supporting joint health but absorption is key to getting the best results — which is why BELIEVA incorporates Curcumin C3 Complex, which is standardized to 95% curcuminoids — the bioactive component of curcumin.*


    You may have heard of Boswellia serrata as a co-factor in many joint health products, but clinically tested Boswellin® is the gold standard for this botanical extract.* Boswellin® was developed to optimally deliver the multi-action effect of Boswellia serrata.

    White Willow Extract

    White Willow bark has long been valued as a traditional herbal remedy. Research studies have been performed on White Willow bark extract for multiple uses, including support of lower back comfort.*


    This special form of piperine (the bioactive compound of black pepper) is incorporated into BELIEVA as an absorption enhancer. BioPerine® and curcumin have been shown in clinical research to be an especially effective combination.*

    Be a BELIEVA Believer

    If you’re ready to experience lower back comfort that has you walking more smoothly, enjoying life more fully, and touching your fingers to the floor, then now is the time to make BELIEVA part of your daily back care routine. It's backed by science - and delivers significant clinical results as shown in a double-bling, placebo-control study.


    • Supports Lower Back Comfort and Flexibility*
    • Supports Healthy Joint Mobility*
    • Delivers Clinically Significant Results in as Little as 15 Days
    • Exclusively from Purity Products®

    Believa Couple Stretching

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  • Product Reviews

    • Claudia
    • 65+
    • Sacramento, CA
    • F
    • Not Specified
    • 05/24/23 9:30
    • 5 out of 5
    • I have been taking it for 7 days and my lower back is so much better! I will always take this! Thank you purity!
    • Soupy
    • 55 to 64
    • Indianapolis
    • F
    • Joint Health
    • 10/21/21 7:10
    • 5 out of 5
    • Awesome
    • Having a number of back issues, this Purity Product merits equal national attention. My plan is for continued use and am recommending its trial by any other.
    • EAM
    • 45 to 54
    • Manassas, VA
    • F
    • Not Specified
    • 04/30/21 7:57
    • 5 out of 5
    • Im a Believa!
    • I saw this product and thought, well, Ill use my points to get it, so Im not out any money. I have lower back pain and have for years. Every year when gardening season starts, I have to go to the chiropractor much more frequently and it really hurts to pull the weeds to get the garden started. I have almost NO pain and my chiropractor was quite surprised that my pain level was so low. It worked for me and I will continue to take it.
    • Robin
    • 65+
    • Raytown, Mo
    • F
    • Healthy Aging
    • 09/16/20 12:54
    • 5 out of 5
    • Great product
    • Great product.
    • Ttown
    • Not Specified
    • Tuscaloosa, AL
    • M
    • Not Specified
    • 07/29/20 4:39
    • 5 out of 5
    • Great product
    • So glad for the relief this has given me. Looking forward to even better results after I take is longer.
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